ActiveWins Affiliate Team at SiGMA08/12/2016
Now in its third year, the Summit of iGaming Malta (SiGMA) is a relatively new addition to the online gaming calendar. Each year it continues to grow and looks set to challenge LAC, AAC and BAC as a gaming expo goliath.
The ActiveWins team are always on the lookout to connect with our affiliate partners in a meaningful way, so Affiliate Director Natalie Merrison and account managers hopped on a jet and headed to Malta to find out more.
Affiliate Team Leader Eliot Jacob, said: “This was the first time we’d attended SiGMA, so we didn’t have a stand at the expo. We wanted to check it out and see if there was scope to have more of a presence in the future.
“It’s very much an up and coming event, and the location creates new opportunities with Malta-based affiliates who may not necessarily attend LAC, AAC and BAC.”
Malta is something of a mecca for online gaming, with 300 gaming operators there. As you’d expect, it is also rich in affiliates, and ActiveWins has been working with Malta-based Matching Visions.
Eliot added: “Having the chance to socialise creates a much more organic connection and engenders trust, which ultimately benefits both parties.”
Covering one expo, four conferences and networking events galore, SiGMA continues to evolve and refine its processes as it expands.